From one keyword to a list.
A single seed expands into many variants, so you see the language your audience actually uses.
- Autocomplete variants
- Questions and prepositions
- Related searches
Keyword research with ideas, intent and difficulty
Start with one seed keyword and get a list of related ideas, questions and searches, each with volume, difficulty and the intent behind it.
TL;DR
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How does keyword research work here?
Keyword research finds the terms people search for and judges which are worth targeting. BigRank expands your seed keyword with Google Autocomplete, related searches and questions, then adds volume, difficulty and intent.
- How are ideas generated?
- From Google Autocomplete using your seed plus letters, question words and prepositions, plus related searches and People Also Ask.
- Where does volume come from?
- From the Google Ads Keyword Planner API, which returns ranges unless the connected Ads account has spend.
- How is difficulty calculated?
- From the authority and on-page strength of the current top 10 results.
- Is there a daily limit?
- Yes. It depends on your plan.
How ideas are built
Ideas are only comparable when they come from the same sources and the same scoring. Every idea starts from your seed, and each one is labeled the same way with intent, a volume range and a difficulty score.
Autocomplete expansion
Your seed is expanded with letters a to z, question words and prepositions to surface what people type.
- Seed plus letters a to z
- Seed plus question words
- Seed plus prepositions
Question keywords
Find questions around your topic, useful for guides, FAQs and headings.
- Questions around your seed
- Material for FAQs and headings
- Labeled with intent like any idea
Related searches
People Also Ask and related searches add more ideas than autocomplete alone.
- People Also Ask questions
- Collected by our own scraper
- Ideas beyond autocomplete
Search Console ideas
For sites you own, related queries from your Search Console property join the list.
- Related queries from your property
- Only for sites you own
- Queries you already appear for
Volume ranges
Search volume comes from the Google Ads Keyword Planner API as ranges unless the Ads account has spend.
- Google Ads Keyword Planner API
- Ranges unless the account has spend
- Shown for each idea
Difficulty
Difficulty is computed from the link-graph authority and on-page strength of the top 10 results.
- Authority of the top 10
- On-page strength of the top 10
- One score per idea
Intent
Each idea is labeled informational, navigational, commercial or transactional.
- Informational and navigational
- Commercial and transactional
- One label per idea
Daily limits
A daily query limit per plan keeps usage predictable.
- Queries counted per day
- 50 a day on Max
- 100 a day on Ultra
Judge a keyword before you write.
Difficulty and intent show whether a term is realistic and what type of page it needs.
- Authority and on-page strength of the top 10
- Intent labels
- Volume ranges
Move from idea to draft.
Send a promising keyword to SERP Analysis to see who ranks, then to the Article Generator for a first draft.
- Audit the top results
- Use them as a content brief
- Track the keyword afterward
From seed to shortlist
A long idea list is only useful once it gets short. Narrow it by intent and difficulty, check who ranks today, and commit to the few terms you can realistically win.
Enter a seed
Type a topic or a head term and choose a country.
Scan the ideas
Review volume ranges, difficulty and intent.
Check the SERP
Open SERP Analysis for the promising terms.
Plan the content
Write the page, or generate a draft, then track the keyword.
When teams research keywords
Keyword research fits the start of a piece of work: planning new content, choosing questions to answer, finding the words buyers use for a new product, or sizing up a niche before entering it.
New content plans
Build a topic list from a handful of seeds.
Question-led articles
Find questions to answer in guides and FAQs.
Product launches
See how people describe the problem your product solves.
Niche entry
Judge how hard the top results are before committing.
New ideas, current rankings or the competition?
Use Keyword Research to find new terms around a seed, Organic Keywords to see the queries you already rank for, and SERP Analysis to judge how strong the current top 10 is before you commit.
Keyword Research
Expand a seed keyword into ideas, questions and related searches, each with intent, a volume range and a difficulty score.
Organic Keywords
List every query your site already appears for in Search Console, with position, clicks, intent and the ranking URL.
SERP Analysis
Audit the current top 10 results for a keyword with about 20 checks per page and a top 10 average.
Keep going
Take a keyword from idea to page
An idea pays off once a page targets it. Check the results that rank today, draft the article, and start tracking the keyword when the page is live.
Keyword Research FAQ
Answers about daily query limits, Search Console ideas, volume ranges, saving keywords, the intents that are labeled and why ideas start from autocomplete.
How many queries can I run a day?
50 keyword research queries per day on Max and 100 on Ultra. Pro does not include Keyword Research.
Do the ideas include my own queries?
For sites you own, related Search Console queries are added to the ideas.
Is volume an exact number?
It is a range unless the connected Ads account has spend.
Can I save keywords?
Track the ones you care about in the Rank Tracker.
Which intents are labeled?
Informational, navigational, commercial and transactional. Each idea gets one label.
Why start from autocomplete?
Autocomplete reflects what people begin to type, so expanding a seed with letters, question words and prepositions surfaces the phrasing your audience uses.
SEO that fits your budget
Plans start at $19/month with a 7-day free trial. Every plan includes the site audit, Search Console insights and white-label reports.