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AI visibility tracking for ChatGPT, Gemini, Perplexity and Claude

Run the questions your customers ask on a schedule and see whether AI answers mention you, cite your pages or recommend someone else instead.

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What is AI visibility?

AI visibility is how your brand shows up in answers from AI assistants: whether you are mentioned, whether your pages are cited and how you compare with competitors. BigRank runs your prompts across the assistants you pick and records every answer.

Which assistants are covered?
ChatGPT, Gemini, Perplexity and Claude. You choose which ones each project asks.
What do I track?
Prompts, meaning the questions your customers ask. Suggested prompts come from the keywords you already track.
How often do prompts run?
Weekly or daily, set per prompt. You can also run a prompt by hand once a day.
What metrics do I get?
Share of voice against competitors, mention rate, average position in answers, sentiment, citations and a trend over time.
Do results match the consumer apps?
Not always. Answers come from each assistant's API with web search on, which can differ from the ChatGPT, Gemini, Perplexity or Claude apps.

How AI visibility tracking works

Tracking is only useful if runs are comparable. Each prompt runs on a fixed schedule across the assistants you pick, with web search on, and every answer is read the same way for mentions, tone and citations.

  • Tracked prompts

    Manage the prompts you care about, within your plan's limit, and start from suggestions built from your tracked keywords.

    • A prompt limit set by plan
    • Suggestions from your keywords
    • Your own prompts, one per line
  • Assistants and schedules

    Each prompt runs weekly or daily across the assistants you pick, with web search on and your project's country as the location.

    • Weekly or daily runs
    • ChatGPT, Gemini, Perplexity and Claude
    • Web search on for every answer
  • Mentions

    Every answer that names your brand, domain or other names you add, or a competitor's, with its position in the answer.

    • Brand, domain and name matching
    • Competitor mentions
    • Position in each answer
  • Citations and sources

    The URLs and domains each answer cites, with your own pages and your competitors' marked.

    • Cited URLs and domains
    • Your pages versus third-party sites
    • Citations from the answer's links
  • Sentiment

    A low-cost model confirms each match and labels the tone toward it, so you can see whether answers recommend or warn against you.

    • Positive, neutral or negative
    • Ambiguous names checked
    • A sentiment score per brand
  • Share of voice

    Compare your mentions with the competitors in your project and follow the trend day by day.

    • Share of voice against competitors
    • Mention rate
    • Trend over 7, 30 or 90 days

Your share of voice, at a glance.

The overview brings together share of voice, mention rate, average position in answers, sentiment and citations, so one screen tells you where you stand.

  • A ranking of you and your competitors
  • Trend over time
  • Results for each assistant

Find out who the assistants trust.

Sources shows which of your pages are cited and which third-party sites AI answers rely on, so you know where to improve content and where to earn mentions.

  • Cited domains and URLs
  • Your pages versus third-party sites
  • Competitors' cited pages marked

Start from what you already track.

Suggested prompts come from your tracked keywords, so you can start without writing every question yourself.

  • Prompts per project, set by plan
  • Brand, domain and name matching
  • Competitors from your project

How tracking turns prompts into insight

Prompts and assistants stay fixed between runs, so a change in mentions or citations reflects the answers themselves rather than a change in how you asked.

  1. Add your prompts

    Write the questions your customers ask, or start from suggestions built from your keywords.

  2. Pick assistants and a schedule

    Choose the assistants to ask and whether each prompt runs weekly or daily.

  3. Review mentions and sources

    See where you appear, where competitors appear and what gets cited.

  4. Improve and compare

    Update the pages and sources behind the answers, then watch your share of voice over later runs.

What teams use AI visibility for

AI visibility tracking is the right tool when the question is about answers rather than rankings: how assistants describe you, who they recommend and which sources they trust.

  • Brand monitoring

    Check how AI answers describe your product and whether the tone is positive.

  • Competitive benchmarking

    See which competitors assistants recommend for your category questions.

  • Content strategy

    Find the sources assistants cite and improve your pages to earn those citations.

  • Team review

    Give teammates viewer access to follow mentions, sources and share of voice without changing prompts.

AI answers, AI crawlers or Google rankings?

AI Visibility shows how AI answers mention and cite you. AI & Bot Traffic shows which AI crawlers fetch your pages, and Rank Tracker your daily Google positions.

  • AI Visibility

    Run your prompts on a schedule across ChatGPT, Gemini, Perplexity and Claude and see mentions, citations, sentiment and share of voice against competitors.

  • AI & Bot Traffic

    See which AI crawlers, such as GPTBot, ClaudeBot and PerplexityBot, request your pages today, verified against published IP ranges.

  • Rank Tracker

    Follow a fixed keyword list in Google every day, with position history, winners and losers, and the page that ranks for each keyword.

Keep going

Get cited in AI answers

Once you know which prompts leave you out, strengthen the pages you want cited, see which AI crawlers fetch them and earn links from the sites assistants trust.

Start free trial

AI Visibility FAQ

Answers about prompt and answer limits, which assistants are asked, how mentions and sentiment are detected, and why tracked answers may differ from chat apps.

How many prompts can I track?

50 prompts per project on Max and 250 on Ultra. Pro does not include AI Visibility.

How many answers does a plan include?

1,000 answers per workspace per month on Max and 3,000 on Ultra. Each prompt run asks every assistant you picked, and each reply counts as one answer.

How are mentions detected?

By matching your brand name, domain and the other names you add as whole words, with a language-model check that the match really means your brand.

How is sentiment decided?

A low-cost language model labels the tone toward each brand an answer names: positive, neutral or negative.

Why could results differ from what I see in a chat app?

The tracked answers come from each assistant's API with web search on, which can differ from the consumer apps.

Which assistants do prompts run on?

ChatGPT, Gemini, Perplexity and Claude, the ones you pick for each project. Prompts are sent through OpenRouter with web search on.

SEO that fits your budget

Plans start at $19/month with a 7-day free trial. Every plan includes the site audit, Search Console insights and white-label reports.

See pricing