Know who is crawling you.
See search engine bots and AI crawlers side by side, so you understand how much AI companies fetch compared with search engines.
- Bot hits over time
- Verified versus unverified requests
- Per-bot page lists
See which search and AI bots crawl your site
Find out how often Googlebot, GPTBot, ClaudeBot and other crawlers visit, which pages they fetch and whether they are served errors.
TL;DR
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What is bot traffic monitoring?
Bot traffic monitoring shows which crawlers request your pages, how often and with what result. BigRank matches requests against known bot signatures and verifies them, so fake bots using a real bot's name are flagged.
- Which bots are covered?
- Verified search bots and AI crawlers, including Googlebot, Bingbot, GPTBot, ClaudeBot, PerplexityBot and CCBot.
- Why not use the tracking script?
- Bots don't run JavaScript, so the script can't see them. Bot data comes from Cloudflare or your server logs.
- How are fake bots detected?
- Claims are verified by reverse DNS and published IP ranges.
- What do I see in reports?
- Bot hits over time, pages crawled per bot and the status codes served to bots.
How bot traffic is collected
Bot numbers are only useful if the bots are real. Every request is matched against open-source bot signatures, then checked against reverse DNS and published IP ranges before it counts as verified.
Bot signatures
User-agents are matched against a maintained list of open-source bot signatures.
- Maintained open-source signature list
- Search bots and AI crawlers
- Matched on the user-agent
DNS verification
Reverse DNS and published IP ranges confirm that a request really came from the bot it claims to be.
- Reverse DNS lookup
- Published IP ranges
- Fake bots flagged
Cloudflare integration
Connect Cloudflare and read bot traffic data from its analytics.
- Bot data from Cloudflare analytics
- For sites served through Cloudflare
- An alternative to log ingestion
Log ingestion
Upload or stream nginx or Apache access logs, or install a small server-side snippet for Node, PHP or WordPress.
- nginx and Apache access logs
- Uploaded or streamed
- Node, PHP and WordPress snippets
Pages per bot
See which pages each bot crawls and how often.
- Pages crawled per bot
- Bot hits over time
- Most-requested pages
Status codes served to bots
Spot bots hitting 404s, redirects or server errors.
- Status codes per bot
- 404s, redirects and server errors
- Pages where bots hit errors
Two ways to get the data.
Use Cloudflare if your site runs behind it. Otherwise send your server logs or add a lightweight snippet to your stack.
- Cloudflare analytics
- nginx and Apache logs
- Node, PHP and WordPress snippets
Catch crawl problems early.
A bot that keeps receiving errors may stop coming back. Status code reports show where crawlers hit problems.
- Status codes per bot
- Pages crawled most often
- Pairs with Index Status
From source to insight
Bot data starts with a reliable source and ends with a fix. Pick the source your stack supports, let verified hits build up, then act on the pages bots request and the errors they get.
Choose a source
Connect Cloudflare or set up log ingestion.
Wait for traffic
Bot hits start to show in the reports as requests arrive.
Review bots and pages
See which bots visit and which pages they fetch.
Fix what they hit
Resolve errors and redirects that bots keep running into.
When teams watch bots
Bot reports answer questions the tracking script can't: which AI crawlers fetch your content, where search bots spend their visits, who fakes a bot's name, and what bots saw after a migration.
AI crawler policy
Check which AI crawlers visit before you decide whether to allow or block them.
Crawl budget checks
See whether search bots spend time on the pages that matter.
Security triage
Flag requests that pretend to be Googlebot.
Migration monitoring
Watch status codes served to bots after a site move.
Bots, visitors or the index: choose your view
Use AI & Bot Traffic to see which crawlers request your pages, Web Analytics to see what human visitors do, and Index Status to check whether Google has indexed the pages bots fetch.
AI & Bot Traffic
See which verified search bots and AI crawlers request your pages, how often, and which status codes they receive.
Web Analytics
Measure human visitors with a cookieless script: pageviews, unique visitors, referrers, top pages, countries and devices.
Index Status
Check Google's index status for your pages, with coverage state, last crawl time and the canonical Google selected.
Keep going
Connect bot visits to search results
A crawl visit is only the start. Check whether the pages bots fetch are indexed, fix the errors they hit, and compare bot activity with real visitors.
AI & Bot Traffic FAQ
Answers about Cloudflare and server logs, what the snippet sends, which bots are covered, why the tracking script can't count bots, and how fake bots are handled.
Do I need Cloudflare?
No. You can use server log ingestion instead.
What does the server snippet report?
The user-agent, IP and path of each request, sent to the collector.
Can I see AI crawlers as well as search bots?
Yes. Both are matched against the same maintained list of bot signatures.
Does the tracking script count bots?
No. It doesn't run for bots, which is why Cloudflare or logs are needed.
Which log formats can I send?
nginx and Apache access logs, uploaded or streamed. You can install a small snippet for Node, PHP or WordPress instead.
What happens to requests that fail verification?
They are flagged, so you can tell a real crawler from a request that only borrows its name.
SEO that fits your budget
Plans start at $19/month with a 7-day free trial. Every plan includes the site audit, Search Console insights and white-label reports.